Social Media Specialist

Job Overview
We are looking for an experienced Social Media Executive to plan and manage our company's social media campaigns and help us build our brand. You should be a creative individual who can produce witty and engaging content for our social media pages.
Additionally, you should be skilled in social media ad creation and management to ensure the success of our campaigns. To excel in this role, you should stay updated with the latest trends and design strategies to leverage them effectively.
If you consider yourself a social media guru with a strong portfolio of your work, we would like to meet you.

Job Description

• Strategy Development: Develop and implement social media strategies to achieve marketing goals.
• Content Creation: Create engaging and high-quality content for various social media platforms, including written, graphic, and video content.
• Community Management: Monitor, listen, and respond to users in a "Social" way while cultivating leads and sales.
• Campaign Management: Plan and execute digital marketing campaigns including budget planning, content ideation, and implementation schedules.
• Analytics and Reporting: Track and analyze social media performance and make data-driven decisions to optimize campaigns.
• Stay Updated: Stay current with social media trends and best practices, and apply knowledge to increase engagement and identify new growth opportunities.
• Collaboration: Work closely with the marketing team to coordinate campaigns with other marketing activities.
• Brand Management: Assist in managing our brand's online reputation and ensure brand consistency in all digital marketing efforts.
• Customer Relations: Build relationships with customers and industry professionals via social media to create a strong network.

Requirements

• Bachelor’s degree in Marketing, Communications, or related field (or equivalent experience).
• Proven work experience as a Social Media Executive or similar role.
• Excellent knowledge of social media platforms, including Facebook, Twitter, LinkedIn, Instagram, and YouTube.
• Creative mindset with an ability to suggest innovative campaigns.
• Excellent multitasking skills with the ability to manage multiple accounts.
• Strong written and verbal communication skills.
• Analytical skills to interpret web traffic and online engagement metrics.
• Knowledge of online marketing and a good understanding of major marketing channels.
   

SMM, Creativity, Analytics, Platform Knowledge, Strategic planning, Communication etc Qualification: Graduate